I write music, but I feel like a lot of the creative principles are the same…

First, keep your creative muscle in shape by exercising it daily. Write something. Even if it’s garbage. Keep a little library of ideas for future projects. Little efforts each day add up over time.

Second, don’t try to be creative in a vacuum. Read books, poems, short stories, from just about anyone. Let their style and their approach to language kickstart your own ideas.